Whether you are getting ready for your first brand launch or gearing up for an exciting new product activation, good planning will be the key to your success. It doesn’t matter how long you’ve been in the event game, there is always something new to learn and plenty of things you can improve on.
Successful brand activations require intensive planning. Unlike digital campaigns that allow you to test and tweak certain variables, a brand activation gives you one chance to perform and doesn’t leave much room for error. You want to do it right and do it right the first time.
We’ve compiled a very handy, super detailed planning tool to help you put on a successful, memorable brand activation. In this planner, you will receive tips on how to:
- Identify your activation goals and objectives
- Establish your KPIs
- Train and get buy-in from your activation team
- Maximise on-the-day encounters and conversations with consumers
- Boost social media engagement
- Harness the power of technology to create meaningful experiences
- Make an emotional impact
- Run successful surveys
- And much more!
Simply hit the download button below. Happy planning!
Planning a brand activation? Flock can help.
We can help you put on a truly memorable brand activation! Book a demo with us today to find out how our effective and efficient event solutions can take your event to new heights.