On 21 August 2021, the JSE held their fourth annual SheInvest Summit, a virtual event aimed at empowering women with financial literacy.

According to their research, women are most likely to be working in sectors hit the hardest by the Covid-19 pandemic. Women are also 24% more likely to lose their jobs or suffer from a steep income fall. These statistics are against the backdrop of an already prevalent gender pay gap.

SheInvest Summit

With this information in mind, the summit’s program was aimed at helping women plan for a future of unknowns, and featured financial and investment keynote speakers such as Maya Fisher-French, Mapalo Makhu, Nerina Visser, and other notable professionals in the financial markets.. Leading the program was TV presenter and founder of Financial Fitness Bunnies, Nicollette Mashile.

Their presentations were insightful, captivating, and easy to understand. While the event mainly focused on finance, there were also lessons in wellness. These included interactive activities such as Zumba, and a yoga session teaching attendees how to destress with breathing and stretching techniques.

We took great pride in assisting the JSE with their event by providing the RSVP platform, virtual platform, mobile app, and engagement management. The online event hosted close to 600 attendees, had over 2,000 engagement views on the events app and really good feedback from the audience regarding the presentations and content.

Seeing the massive amount of networking and interaction that took place via our virtual platform was truly inspirational. All in all, the event was a huge success and we’re proud to have been a part of the process.

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