The events industry is no stranger to innovation, and the use of technology has played a significant role in transforming the way events are planned and executed. One of the latest trends in the events industry is the use of tech, AI, and robots for onsite and customer support. Event organisers are increasingly turning to technology to enhance their attendees’ experiences and streamline their operations. The following are just a few examples of how technology is currently being leveraged at events:
- Chatbots and virtual assistants to answer attendee questions and provide support
- Humanoid robots for interactive entertainment and photo opportunities
- Facial recognition technology for check-in and security purposes
- AI-powered analytics to track attendee behaviour and engagement
- Wearables and sensors to track attendee movement and engagement
- Robots for food and drink delivery and event logistics
Another example of this trend can be seen in the hotel industry, where hotels are using robots to improve customer support.
Robots at Hotel Sky
One hotel that has embraced this technology is Hotel Sky, in Santon. At a recent trade show, the hotel had a robot chat to their stand visitors and answer any questions they might have had. The robot was programmed to understand and respond to basic questions about the hotel, such as its location, room rates, and amenities.
The use of a robot for customer support at Hotel Sky is not only innovative, but it also has several advantages. For one, it can save time and resources. Unlike humans, robots can work around the clock without getting tired or needing breaks. This means that the hotel can provide 24/7 customer support without having to hire additional staff.
But What Does This Mean for the Events Industry?
The use of technology, AI, and robots in the event industry offers several benefits. Here are just a few:
Enhanced attendee experience
Chatbots and virtual assistants can answer attendee questions in real time, providing accurate and personalised responses. This can reduce wait times and improve engagement and interaction, making attendees feel more valued and engaged with the event. Additionally, humanoid robots can provide interactive entertainment, such as taking photos or performing tasks, further enhancing the attendee experience.
Streamlined operations
Technology, AI, and robots can also streamline event operations and improve efficiency. For example, event registration and check-in processes can be automated, reducing the need for manual labour and long queues. Additionally, robots can be used to manage and deliver supplies, such as food and drinks, to attendees, reducing wait times and improving efficiency.
Valuable data and insights
The use of technology, AI, and robots can provide valuable data and insights on attendee behaviour, preferences, and engagement. For example, sensors and AI-powered analytics can track attendee movement and engagement, providing organisers with insights into how attendees interact with the event space and exhibitors. This data can be used to optimise event layout, content, and marketing strategies for better results. Additionally, chatbots and virtual assistants can gather attendee feedback and preferences, helping organisers tailor their events to better meet their attendees’ needs.
Cost effectiveness and scalability
Using AI and robots for onsite and customer support can be cost-effective and scalable, especially for large events. For example, a single robot can provide support and assistance to multiple attendees simultaneously, reducing the need for human support staff. Similarly, chatbots and virtual assistants can handle a large volume of inquiries and requests, reducing the need for human customer support representatives.
Want to Implement the Latest Tech at Your Next Event? Let’s Chat!
As technology continues to evolve, we can expect to see more innovative and creative use cases of AI at events, improving the overall attendee experience and event success.
Ready to see how Flock’s suite of AI and technology services can elevate your events? Get in touch with us today to discover new ways to enhance attendee experiences and streamline your operations.